If you’re a serious candidate for Art Director, you know what the job entails. To provide specific details of this wide-ranging job read on. The description may be daunting, but the job is also fun.
REPORTS TO: Creative Director
SUPERVISES: Graphic Designer, Freelance Designer(s)
QUALIFICATIONS:
The qualifications for Art Director are:
• 7+ years design experience in an agency setting.
• 1-2 years …
March 22, 2013 Tags: Cincinnati ad agency, creative design, now hiring
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By: Tim Hogan
With Super Bowl XLVII set to kick off, world class brands and big time fans anxiously wait to see who will be crowned this year’s advertising champion. …
Read MoreJanuary 23, 2013 Tags: brand positioning, Business to Consumer Marketing, Cincinnati ad agency, consumer engagement, Creative Development, marketing strategy, sports, television advertising
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By: Sara Stuckey
As more companies are creating pages on LinkedIn, Facebook and Pinterest, it intersects with a territory that was once owned by the individual to express individual beliefs, view and interests. Now, with companies and employees being connected via social networking pages, we …
Read MoreDecember 7, 2012 Tags: Cincinnati ad agency, company policy, customer engagement, Public Relations, social media, word of mouth marketing
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By: Ken Lay
It’s hard to be an optimist these days. While I consider myself a “glass half full” kind of guy, lately I’ve just wanted to chug what’s left in the glass and call it empty.
That’s why I was glad to read the book “Abundance: The Future Is Better Than You Think.”
It’s not …
Read MoreJuly 24, 2012 Tags: Cincinnati ad agency, consumer engagement, Creative Development, creative strategy, design, Marketing Research
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By: Sara Stuckey
It may just be me; but I’m having social media déjà vu. Many new apps or websites seem to be simply a reincarnation of something that already appeared in a past social media life, simply enhanced and rebranded. I recently joined Google+ (yes, late adopter I realize) and while I comprehend the way …
Read MoreJune 8, 2012 Tags: Cincinnati ad agency, consumer engagement, marketing and advertising strategy, social media, social media marketing, word of mouth marketing
Category: Sunrise News 2 Comments
By: Allison Brinkman
When I first began my career, I was a firm believer that talking equaled success. The more I could talk, the more successful I would be in all my pursuits- whether it be professionally or personally.
By talking, I signified that I had something to prove and wasn’t afraid to show it through a …
Read MoreMay 23, 2012 Tags: Cincinnati ad agency, client-centric approach, consumer engagement, creative strategy, Public Relations, word of mouth marketing
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By: John Young
The other night I took my dog for a walk on a beautiful spring night, many stars gleaming above. I walked slowly admiring Orion’s belt. The winds quiet, a damp fragrance in the air. But in the distance, to the west, erratic flashes of lightning against a far-off cloudbank. A storm brewing and moving …
Read MoreApril 30, 2012 Tags: Cincinnati ad agency, client services, consumer engagement, Corporate Communications, Creative Development, creative strategy, marketing strategy
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Sunrise to Create Campaign for Cincinnati USA Regional Tourism Network
CINCINNATI – March, 2012 –2012 promises to be a strong year for tourism, bringing many heavy hitting special events and activities to the region. Behind it all is the Cincinnati USA Regional Tourism Network (RTN), an organization that works with both the Cincinnati USA and …
Read MoreMarch 27, 2012 Tags: brand positioning, Cincinnati ad agency, Creative Development, creative strategy, entertainment marketing, full-service marketing agency, media planning and buying
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By: Ken Lay
Last month I cut off my land line service. “So what?” you say, “I haven’t had a land line in YEARS!” Well, until January, I didn’t have a cell phone either. I make and receive about six calls a month, so not only did I not NEED …
March 9, 2012 Tags: Cincinnati ad agency, consumer engagement, creative strategy, design, Mobile website design
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By: Kari Breidert
Last year, the NCAA men’s division I basketball tournament delivered its highest ratings in 20 years (USA Today). This was due to help from the combined ratings across four stations: TBS, CBS, TNT and truTV. CBS Sports/Turner broadcasting will be doing this again, providing a chance to continue the ratings increase for the …
Read MoreFebruary 21, 2012 Tags: Cincinnati ad agency, creative strategy, customer insights, entertainment marketing, Marketing Research, media buying, Media planning
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